Sheena Iyengar

Considered one of the world's leading experts on choice, Sheena Iyengar explores the psychology of choice and decision-making, addressing how humans face challenges in a world where they are inundated with options.

Her first book, “The Art of Choosing,” was named to the Financial Times and Goldman Sachs Business Book of the Year Award in 2010, and was ranked #3 on the Best Business and Investing Books of 2010.

Iyengar is currently working on a new book, which examines how we construct ourselves and how we experience authenticity in an increasingly technological and uncertain world.

Her research is regularly cited in the media, including by The New York Times, The Wall Street Journal, The Economist, The Atlantic, BBC, and NPR. Iyengar has also appeared on television programs, including The Today Show, The Daily Show, and Fareed Zakaria GPS.

In 2002, Iyengar received the Presidential Early Career Award. She has been ranked in Thinkers50, the definitive global ranking of the top 50 business thinkers, and rated one of the World’s Best B-School Professors by Poets & Quants. She has developed and taught courses on a wide variety of topics, including decision making and leadership, globalization, and authenticity.

In addition to conducting research and teaching at Columbia Business School, Iyengar frequently speaks to audiences that range from Fortune 500 companies and nonprofits to government bodies and medical institutions around the world. Collectively, her TED talks have received more than five million views.

Iyengar sits on the Board of Advisors for Celectiv, a startup that uses new tools in Artificial Intelligence and Machine Learning to optimize the hiring decision making process towards candidates that are both highly qualified and also ideally suited to organizational culture, which results in not only better hires, but less turnover.

She graduated from the Wharton School at the University of Pennsylvania with a B.S. in Economics and a B.A. in Psychology and received her Ph.D. in Social Psychology from Stanford University.