Jorge Sa is an American-educated international speaker and author, and a senior research fellow at ISG Business School.
His research in the three years of 2024 to 2026, since retirement from three universities in Lisbon/Europe, led to the publication of five empirical books written for large audiences (none self-published) and based on fifteen academic articles Scopus/blind refereed and published in the same period.
His latest two books were published by Business Expert Press, New York in May 2025 and January 2026: “Creating Unicorns With Simple Innovations: the PISA Method” and “The Four Competitive Business Drivers: theory of business, business model, strategy and tactics”. The former was so far the winner of the competition “International Impact Book Awards” and finalist of the “Goody Business Book Awards”.
He is an expert on Peter Drucker and Philip Kotler, founders of modern management and modern marketing, respectively, with whom he studied and who offered letters of recommendation for his books and endorsements for his work. He has also worked on applied economics, namely the importance of freedom (economic and political) and ethics (professional and personal) for economic development.
He has a doctorate (PhD) from Columbia University where he graduated with honors (always Dean’s list, Beta Gamma Sigma), an MBA from Drucker University and was awarded the Jean Monnet Chair by the Jean Monnet Foundation in Brussels.
Besides over fifty academic blind refereed/Scopus articles, his books have been translated into twelve languages and has worked as private consultant, non-executive director or taught in the executive programs of multinational companies, such as: Coca-Cola, IBM, Johnson & Johnson, Pfizer, BP, Henkel, McDonald’s, UnitedHealth group, Merck, Volkswagen Group, Microsoft, etc.
His hobbies are soccer (professional degree as coach), and travel (speaking fluently by alphabetical order English, French, German, Portuguese and Spanish).